Incoma Research  
 
Contact
INCOMA GfK, s.r.o.
Kavčí Hory Office Park,
Na hřebenech II 1718/10,
140 00 Praha 4, Czech Republic

tel.: +420 251 117 541
E-mail: info@incoma.cz
›› Česká verze
 
Leaflet Monitor

Product
  • periodic monitoring of leaflets and flyers printed by retail chains
  • monitoring of flyers of all important retail chains, both food and non-food, including the independent market
  • data is updated weekly; over 350 flyers, which cover about 35,000 items, are processed monthly
  • the monitoring leads to analyses viewed from the position of retail chains, suppliers, categories and particular promoted products, in different time horizons

Clients

  • retailers, producers and suppliers
  • specialised software for easy data management at disposal

International development in the CEE region

  • Leaflet Monitor has become a benchmark product also at international level – at present, similar data can also be obtained for the markets of Slovakia, Hungary, Poland, Romania and Slovenia, the product is being prepared for launch also in other countries
 
© 2012 INCOMA GfK